Sustainability

It’s pretty obvious to everyone that plastic waste has become a major problem for ourselves and for the nature around us. Many brands and companies, especially in the outdoor industry, are therefore working on new, more sustainable business operations. On…

Even when you’re not into motorcycles, the design and aesthetics of the Swedish company CAKE Bikes probably makes you look twice. This electric bike brand is the latest venture of entrepreneur Stefan Ytterborn. Stefan has the vision to develop high-quality…

The Berlin-based label Ucon Acrobatics is the child of founders Jochen Smuda and Martin Fussenegger. This year marks their 20th anniversary and despite the fact the brand is globally sold in over 500 stores in over 30 countries, the team…

Recently surf enthousiasts Jeroen van der Kolk and Wilrik Wels made a statement. A message to address an underrated threat to ocean life. They shaped a remarkable “cigarette surfboard” that contains 8000 cigarette butts, embedded in a cartboard core. It’s…

Seaweed. In general people think it’s the grose slimy stuff that lies on the beach or wraps around your arms and legs while you’re taking a swim in the ocean. Other people love it when they think about sushi. There’s…